Privacy & Cookie Policy

Effective Date: June 24, 2026
Last Updated: June 24, 2026

PRIME respects your privacy. This Privacy & Cookie Policy explains how we collect, use, disclose, and protect information when you visit our website, submit a form, engage with our content, or interact with our website, marketing, or advertising.

This Policy applies to information collected through the PRIME website and related digital experiences operated by PRIME.

1. Information We Collect

We may collect information directly from you, automatically through our website, and from third-party platforms we use to operate, improve, and market our services.

Information you provide to us

We may collect personal information when you:

• Submit a website form
• Request a consultation
• Subscribe to updates
• Download content
• Contact us directly
• Engage with our sales or marketing team

This information may include:

• Name
• Email address
• Phone number
• Company name
• Job title
• Website URL
• Information included in your message or inquiry
• Any other information you choose to provide

Information collected automatically

When you visit our website, we may automatically collect certain information through cookies, tracking pixels, analytics tools, and similar technologies. This may include:

• IP address
• Browser type
• Device type
• Operating system
• Pages viewed
• Time spent on pages
• Referring website or campaign source
• Interactions with forms, buttons, and website content
• Approximate location based on IP address
• Advertising and conversion data

Our website is built on HubSpot CMS, and we may use HubSpot tools to help manage website forms, CRM records, analytics, visitor tracking, marketing communications, and cookie consent preferences.

2. How We Use Information

We may use the information we collect to:

• Respond to inquiries and requests
• Provide information about our services
• Improve the website experience
• Personalize website content where appropriate
• Understand how visitors use our site
• Measure website and campaign performance
• Improve our marketing and advertising
• Follow up with prospective clients
• Manage CRM and business operations
• Detect, prevent, and address technical or security issues
• Comply with legal obligations

We may use cookie data and website interaction data to better understand how visitors navigate the PRIME website, which content is useful, where users may encounter friction, and how we can improve the overall web experience.

3. Cookies and Tracking Technologies

Cookies are small data files placed on your device when you visit a website. We use cookies and similar technologies to support website functionality, analyze performance, remember preferences, improve marketing relevance, and enhance the visitor experience.

We may use the following types of cookies:

Essential cookies

These cookies are necessary for the website to function properly. They may support security, page navigation, form functionality, consent preferences, and other core website operations. These cookies cannot typically be disabled through our cookie preference center.

Analytics and performance cookies

These cookies help us understand how visitors use our site, including which pages are visited, how long visitors stay, and how users interact with website content. We use this information to improve site performance, content, usability, and visitor experience.

Marketing and advertising cookies

These cookies help us measure advertising performance, understand campaign effectiveness, and deliver more relevant marketing messages. We may use these cookies in connection with advertising platforms, analytics providers, social media platforms, and other marketing technology partners.

4. Advertising and Retargeting

We may use third-party advertising platforms, analytics providers, social media platforms, and other marketing technology partners to promote PRIME’s services, measure campaign performance, and improve the relevance of our marketing.

These partners may use cookies, pixels, tags, server-side events, device identifiers, or similar technologies to help us:

• Measure advertising performance
• Attribute website visits, leads, and conversions
• Understand campaign effectiveness
• Build, refine, or exclude advertising audiences
• Deliver more relevant ads and marketing messages
• Limit ad frequency
• Understand interactions between our website, ads, emails, and other marketing channels

This may include showing PRIME ads or marketing messages to people who have previously visited our website, submitted a form, engaged with our content, or interacted with our digital marketing.

Where required by law, we will request consent before using non-essential cookies or advertising technologies.

5. How We Share Information

We do not sell personal information in the traditional sense. However, some privacy laws may define certain advertising, analytics, or tracking activities as “sharing,” “selling,” or “targeted advertising.”

We may share information with:

• Website hosting and CMS providers
• CRM and marketing automation providers
• Analytics providers
• Advertising platforms
• Social media platforms
• Marketing technology vendors
• Business operations vendors
• Professional advisors
• Legal or regulatory authorities when required

We share information only as needed to operate our website, deliver services, improve marketing performance, maintain security, comply with legal obligations, or support legitimate business purposes.

6. Your Cookie Choices

You can manage cookie preferences through the cookie consent banner or cookie settings available on our website, where applicable.

Depending on your location, you may have the right to accept, reject, or customize certain categories of cookies. You may also control cookies through your browser settings. Please note that disabling some cookies may affect website functionality or limit your experience.

7. Your Privacy Rights

Depending on where you live, you may have rights regarding your personal information, including the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Object to or restrict certain processing
• Withdraw consent where processing is based on consent
• Opt out of certain targeted advertising or data sharing
• Request a copy of your information

To exercise privacy rights, contact us using the information listed below.

8. Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this Policy, including to respond to inquiries, manage business relationships, support marketing and sales operations, comply with legal obligations, resolve disputes, and maintain accurate business records.

Retention periods may vary depending on the type of information, the reason it was collected, and legal or operational requirements.

9. Data Security

We use reasonable administrative, technical, and organizational measures to protect personal information. However, no website, system, or transmission method is completely secure. We cannot guarantee absolute security.

10. Third-Party Websites

Our website may link to third-party websites, platforms, or services. We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review their privacy policies before providing personal information.

11. Children’s Privacy

Our website and services are intended for business audiences and are not directed to children under the age of 13. We do not knowingly collect personal information from children.

12. Changes to This Policy

We may update this Policy from time to time. When we make updates, we will revise the “Last Updated” date above. Your continued use of the website after changes are posted means you acknowledge the updated Policy.

13. Contact Us

For questions about this Privacy & Cookie Policy or your privacy rights, contact us at:

PRIME
810 N. Wallace, Suite D
Bozeman, MT 59715
gregg@primebzn.com
406.551.1380
primebzn.com